by Barbara Safani | Nov 30, 2011 | on-line identity
I’m always on the prowl for new tools to help market my clients effectively. A leading-edge marketing strategy can help differentiate you in a crowded market and get your phone to ring more frequently. Lately I’ve been fascinated with the growing use of the QR code....
by Barbara Safani | Nov 28, 2011 | networking
Today I enjoyed reading Penelope Trunk’s post, December is a Great Time for Your Career, because she dispels some common myths about searching for a job in December and her post puts a candid (and humorous) spin on the holiday season. Here are some of my...
by Barbara Safani | Nov 23, 2011 | interviews
My male clients often ask me questions about appropriate interview dress. Most know to wear a suit and tie and polish their shoes. But I recently read a great post by Ann Lindsay of Style of Success, an image consulting firm specializing in men, titled What Does Your...
by Barbara Safani | Nov 20, 2011 | networking
One of the best ways to foster a networking relationship is through a school or corporate alumni connection. Such connections are considered warm leads because a certain degree of relationship already exists. Warm leads are more viable than cold calls where no...
by Barbara Safani | Nov 17, 2011 | resume
While every job seeker is unique, here are some general items I recommend leaving off of your resume to achieve optimal results. 1. Objectives Most hiring managers I talk to are not interested in reading resume objectives. Frequently objectives sound very cliched and...
