by Barbara Safani | Dec 1, 2008 | networking, on-line identity
Over the weekend I read Twitter Means Business: How Microblogging Can Help or Hurt Your Business by Julio Ojeda-Zapata. The book explores how Twitter can help companies put a human face on their businesses, build a following, and deepen customer relationships. Julio...
by Barbara Safani | Nov 28, 2008 | career management, networking, on-line identity
I just finished reading the second edition of I’m on LinkedIn…Now What???. LinkedIn has undergone some big changes since author Jason Alba released the book’s first edition in 2007 and Jason does a great job of summarizing these enhancements. He has...
by Barbara Safani | Nov 25, 2008 | on-line identity
Over on Dan Schawbel’s Personal Branding Blog, Dan posted a top 10 list of reasons why people should care about their Google results. One of the top reasons is “Managers are Google’ing your name to ensure you are legitimate and as an evaluation of...
by Barbara Safani | Nov 19, 2008 | networking, on-line identity
MSNBC ran an article today entitled When You Don’t Want to Be Friends on Facebook that I found fascinating. Many commented on the awkwardness of having someone from your junior high or high school days who you haven’t talked to in decades find you and ask...
by Barbara Safani | Nov 11, 2008 | career management, on-line identity
Yesterday, The New York Times ran a piece on how President-elect Obama leveraged the power of LinkedIn to raise money, organize supporters, respond to negative press, encourage people to vote, and ultimately win the election. With the help of LinkedIn and other...
by Barbara Safani | Oct 30, 2008 | networking, on-line identity
Check out these wise words of networking wisdom from Gen Y blogger and entrepreneur Jun Loayza over on the Brazen Careerist blog. Jun reminds us that a bigger online network doesn’t mean a better network. Avoid “promiscuous linking” and connect to...