by Barbara Safani | Jan 20, 2008 | on-line identity
A colleague of mine recently emailed me this post from CIO.com about Facebook and how this popular social networking tool can distract people and sap productivity. While the blogger makes some valid points about the questionable usefulness of certain Facebook...
by Barbara Safani | Jan 13, 2008 | on-line identity
I ran across a great post on personal branding over on the Shoestring Branding blog that advocates leveraging on-line technologies to achieve an authentic voice and become the candidate of choice for employers seeking talent. The blog’s publisher, Mario Sanchez,...
by Barbara Safani | Jan 3, 2008 | on-line identity
While LinkedIn continues to be a valuable tool for sourcing job leads, more and more recruiters and hiring managers are also using Facebook as a tool for finding talent. Check out CM Russell’s post over on Secrets of the Job Hunt to learn more about some...
by Barbara Safani | Sep 18, 2007 | on-line identity
Crain’s New York (subscription version only) recently ran an article about a 30-something job seeker who landed a position as a senior editor with Fast Company Magazine after reconnecting with a former colleague on Facebook. As Facebook matures, so too has its...
by Barbara Safani | Sep 9, 2007 | on-line identity
I’m on LinkedIn, Now What???, a recently released book about LinkedIn, answers so many of the questions that have been posed to me by my clients about this powerful business networking tool. Many people approach social networking technology with trepidation and...
by Barbara Safani | Aug 14, 2007 | on-line identity
I just finished reading Career Distinction by William Arruda and Kirsten Dixon. The authors stress the importance of proactively and continuously building professional credibility, visibility, personality, and professional style to build and nurture your personal...