by Barbara Safani | May 13, 2010 | interviews
Everyone needs an elevator pitch which is a quick overview of who you are and the value you can bring to an organization. This overview of your competencies was coined the elevator pitch because the message should be succinct enough to deliver to an important...
by Barbara Safani | May 3, 2010 | career management, on-line identity
I’ve written frequently about the value of journaling during a job search as a way to record your activity and your feelings during the process. By keeping track of what’s happening along the journey you can learn many valuable lessons and potentially...
by Barbara Safani | Apr 30, 2010 | on-line identity
I’ve never really been a big fan of Poison or Bret Michaels. I don’t have any of his music on my iPod and when Rock of Love came out I rolled my eyes. But all that changed this week when it was reported that Bret Michaels had suffered from a brain...
by Barbara Safani | Apr 28, 2010 | on-line identity
The boomers and Gen X’ers are often the first ones to point fingers at the Gen Ys for being too relaxed about what they post online. But the way I see it, this generation may actually be the most enlightened when it comes to managing their digital dirt. The New...
by Barbara Safani | Apr 27, 2010 | on-line identity
Recently I sat down with Evan Watson, VP of Sales and Chief Evangelist for Brand-Yourself.com to learn more about how this company is helping people better manage their online reputation. If you are interested in building an online presence (and these days, who...
by Barbara Safani | Apr 26, 2010 | resume
As you may have already heard, Lane Bryant is claiming that ABC and FOX censored their plus size lingerie commercial and refused to air it because the content was too racy for prime time TV. Lane Bryant is claiming the networks have a double standard and would have...
by Barbara Safani | Apr 21, 2010 | on-line identity
I had the pleasure of being on the Career Clinician’s Radio show last week to talk about the importance of online identity and online networking in a job search. During this one hour show I answered the following questions: Can you explain to our listeners what...
by Barbara Safani | Apr 16, 2010 | resume
I just wrote a resume for my teenage daughter so she can apply for an internship this summer. The first thing I had her do was make a list with the headings academics, leadership, activities, and community and then I asked her to list everything she could think of...
by Barbara Safani | Apr 13, 2010 | career management, personal branding
Have you seen the new Nike ad with Tiger Woods featuring the voice of his deceased father? It looks like Tiger may have added some new brand attributes to his already tarnished image including, creepy, odd, and opportunistic. And I’m wondering if Nike and Tiger...
by Barbara Safani | Apr 12, 2010 | career management, on-line identity
I recently spent two weeks touring college campuses with my daughter. I quickly became fascinated with the process…everything from the information sessions to the student guided tours to the admissions requirements made me think about what hiring authorities at...
